Archive for November, 2009

I came across this when reading Erik Spiekermann’s brilliant book ‘Stop stealing sheep & find out how type works‘ where it was used to illustrate how much type can accomplish and how versatile it can be. Franklin’s words struck a chord with me in these difficult financial times, reminding me that design is my passion and in my seemingly endless and ever so slightly depressing full-time job search (too many graduates not enough jobs) I’ve been neglecting my creative side. Which I’ve found is all too easy when you become isolated from the creative community  you were once surrounded by in full-time design education.

“If time be of all things the most precious, wasting time must be, as Poor Richard says, the greatest prodigality, since, as he elsewhere tells us, lost time is never found again, and what we call time-enough, always proves little enough: let us then be up and be doing, and doing to the purpose; so by diligence shall we do more with less perplexity.”

These words have inspired me into action with not one but three typefaces based on time which I’m currently developing (among other things) while looking for that elusive first full-time studio job.

Here’s the full extract from Benjamin Franklin’s “The way to wealth” 1733